As part of our design practice me and my group have to present our work and pitch our chosen ideas to people. As this is quite new to us Thoughtful came and talked to us and gave us a few handy hints to deliver a successful pitch.
I think it is important to remember that the Advertising buisness is exploitive and THEY tell YOU what to change, which I think would be quite difficult when you've spent weeks working on an idea that you personally really like.
Additionally, pitching is not a competition, it is a way of getting closer to your client.
Something that I think I will definitely have to work on in the near future is to ask more questions when I am presented with a brief, even if I don't have any particular question in mind. This shows the client that I am interested in what their company and what they are asking me to do.
Some more key information I thought was important was:
1) Do a Cover sheet
2) Break your ideas down
3) Show how it is flexible
4) Rehearse presentation and make shaw it is flawless
5) End with a Thankyou
6) Be ready for questions (Do your research!!)
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